The Bookshelf, The Parlor, The Young Texas Reader, and the Monthly

The Texas Bookshelf is different from the The Texas Parlor, . The Texas Parlor carries "general" bookish information and non-book information and even different Texana news and notes of use to the bibliographically challenged and other nosey folks intersted in historical, literary, and cultural observations. Will's Texana Monthly may carry material from either blog, but extends itself beyond those, especially for longer compilations or treatments. The Monthly, the Bookshelf and the Parlor are all companions. So, is the Young Texas Reader which specialized on books and such things for the youngest to the teenagers.

Monday, June 9, 2008

Chick Magnates - George Arnold

Chick Magnates, Ayatollean Televangelist, & A Pig Farmer’s Beef:

Inside the Sometimes Hilarious World of Advertising.

By George Arnold.

Waco: Eakin Press, 2007. 201 pages, pbk, photos, ISBN 1-934645-19-2 $22.95.
The creative, fun, advertising brains of Texas spill out onto the page via ad-exec George Arnold. Many of the 22 “true” stories are Texas accounts, especially around Dallas. Think Christian Broadcasting Network meets Jimmy Dean sausage meets Bo Pilgrim chicken meets “Bum” Bright and you’re got some scenarios. Oh, oh, and there’s the Robert Redford connection. To round out Arnold’s mentorship of budding pitchmen and pitchwomen, each story ends with a 4-point learning curve. If you think there’s a little creative spin here, well, I do declare! Not in Texas!

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